Wildly Successful Athlete Brands (And Others That Have Failed Miserably)

Sports 6/14/18

Fail: Adrian Peterson Can’t Escape This One

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Norm Hall/Getty Images

At one point, Adrian Peterson was the best running back in the NFL. Nicknamed “AD” or All Day, Peterson encountered issues in 2014. After pleading no contest to child abuse charges, the NFL wanted to suspend him, but he had already lost significant endorsements.

Nike, Castrol, and Radisson all cut ties with running back. The total income he lost from those deals was about $4 million. The only silver lining here is that upon his return from suspension, Adidas remained interested in Peterson and signed him.