Wildly Successful Athlete Brands (And Others That Have Failed Miserably)

Success: Speith Makes Youth Look Even Better

Paul Marotta/Getty Images for Under Armour

Perhaps humility is the key ingredient for golfer Jordan Spieth’s success. It’s rare that any sport has someone so young come in and dominate as Spieth has. After comparisons to greats like Tiger Woods, he humbly responded.

“I don’t compare myself, and I don’t think that [comparisons] are appropriate or necessary,” Spieth said. What those guys have done has transcended the sport. And in no way do I think I’m anywhere near that.” Spieth turned 25 in 2018 and brought in $32 million from endorsement money. He still has plenty of time to raise his brand.