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Trump Sponsored A Cycling Race But Quit Due To Financial Strain

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Trump allowed his name to be used for the Tour de Trump cycling stage race from 1989 to 1990. The aim was to create a race in the United States that was similar to European cycling races, such as the Tour de France. Not everyone was thrilled with Trump’s cycling race, including anti-Trump protestors in New Paltz, New York.

New York City mayor Ed Koch, who considered Trump a “huckster,” also boycotted the race. Trump elected not to sponsor a third iteration of the competition because at the time he was struggling with some financial issues. The race continued, however, only under a new name — the Tour DuPont.