Products That Are Pointlessly Gendered

Pink Princess Goldfish

Here is yet another pointlessly gendered product targeting children. This one comes in the form of a favorite childhood snack: Goldfish. The delicious cheesy baked snack is shaped like a cute little fish. Pepperidge Farms decided to create a “Princess” version which is exactly the exact same cheddar tasting snack except this one is pink with princess packaging. Sure, the marketing is cute, but it also perpetuates the idea that all little girls want to be princesses. Not to mention, almost all princess movies in existence feature a character that is either trying to find a husband or needs to be saved by a man in some way. We think this little goldfish should be a female rocket scientist next time.