These Are The Most Tone-Deaf And Insensitive Ads Of All Time

The Gap Was Lambasted For Its Ad Featuring ‘Passive Racism’

Photo credit: SAUL LOEB/AFP/Getty Images

In 2016, the gap launched an ad featuring a group of child performers. The token African-American girl was essentially featured as an armrest for an older white girl. Many believed the ad was an example of “passive racism.” Gap was quick to replace the image in its advertising.

A spokesman said in a statement: “As a brand with a proud 46-year history of championing diversity and inclusivity, we appreciate the conversation that has taken place and are sorry to anyone we’ve offended. This GapKids campaign highlights true stories of talented girls who are celebrating creative self-expression and sharing their messages of empowerment.”