These Are The Most Tone-Deaf And Insensitive Ads Of All Time

Dove Campaign Showed A Black Woman Turning Into A White Woman

Photo credit: Roberto Machado Noa/LightRocket via Getty Images

Dove made a bit of a mistake after posting an advertisement on Facebook which showed a black woman turning into a white woman. The ad about body lotion featured a black woman taking off her top, revealing a white woman underneath. The white woman then took off her top and turned into a Middle Eastern woman.

American makeup artist Naomi Blake said, “the tone deafness in these companies makes no sense”. Dove, owned by Unilever, removed the ad and tweeted an apology: “An image we recently posted on Facebook missed the mark in representing women of colour thoughtfully. We deeply regret the offence it caused.”